At Tunity, we know that beauty goes beyond the surface. It's about the entire experience! So when Schoonheidsinstituut Mies, led by the ambitious Mies, asked us to give her webshop a fresh makeover, we couldn't wait to get started. She already had a webshop, but she wanted more: a perfect blend of her offline treatments and online products. It was time to roll up our sleeves and work some magic!
The needs
Schoonheidsinstituut Mies wanted to do more than just sell products through the webshop, she also wanted to encourage customers to book treatments. Our proposal? Links between products and their corresponding treatments, and vice versa. This approach creates additional touchpoints and points of persuasion. It also meant the website needed to be not only visually appealing, but also smooth and user-friendly. We immediately saw how we could integrate her offline and online worlds into one seamless experience and proposed a plan that aligned perfectly with her vision. Let's do this!
The road to success + the journey
Our first step? Enhancing the existing webshop. But we didn't stop there; we created a custom design that perfectly reflects the elegance of Schoonheidsinstituut Mies . The webshop transformed into an inspiring space where customers can not only buy products, but also learn about the wide range of treatments Mies offers. Each page is a source of inspiration and information.
A beautiful website is one thing, but it also needs to work for Schoonheidsinstituut Mies. That's why we implemented practical features, like a clear notification system for free shipping, designed to encourage customers to purchase more. Every detail of the design was optimized for conversion, from the product pages to the checkout process. Thus, the design seamlessly aligns with the modern and sophisticated look and feel of Schoonheidsinstituut Mies.
We made sure that Mies has complete control over her webshop. Adding a new product or team member? No worries! She can now effortlessly add products, manage new team members and make any necessary adjustments. While she can always rely on our support, she's now fully capable of rocking her webshop on her own. You go, girl!
To further connect with customers, we added a social media feed to the website. This keeps customers informed about the latest trends, offers and treatments. The website now feels vibrant, dynamic and always up-to-date. Time to shine online!
The result? A webshop that seamlessly connects the offline and online worlds of Schoonheidsinstituut Mies. Customers can now not only buy products, but also book treatments and get inspired by all the possibilities. Mies was immediately thrilled with the result and didn't request a single adjustments. A huge compliment to our team!
Future
The revamped webshop is completely finished and running at full speed. Schoonheidsinstituut Mies now not only receives its regular customers, but also welcomes an increasing number of new ones. By continuously optimizing the webshop and improving the product descriptions, we ensure its offerings are easier to find in search engines. The future looks bright, and we continue to work together to make the most of every opportunity and further expand the online success of Schoonheidsinstituut Mies.
